January, 2011 | Lana Hawkins

: Image by img.mkr via Flickr

I was just updating my Linkedin profile and wondering what to write in the Professional “Headline”: It seems like I am often a Landlady (or Real Estate Professional) and try as I may that “profession” sucks up a lot of my time.

But I really like to help local businesses get on page 1 of Google because I did it with my local student rental business and it made a huge difference in my stress levels. I was able to lease all my houses nearly a year in advance with the help of my internet marketing expertise. No more worrying about leasing my houses. You can read that local internet marketing story over at Bottom Line Local.

So the focus, in between the rental house management, is to guarantee page 1 on Google for any local business. I think this is doable since I have the power of Russell Brunsons Dot Com Secrets, The #1 Internet Marketing Company in the World behind me.

Next week we are launching Dot Com Secrets Ann Arbor. With the Dot Com Secrets powerhouse of internet marketing knowledge and people power anyone wanting to dominate the search engines can do so with our help.

By the way I found this Linkedin Professional Headline Generator online and I’m going to see what it’s all about.

So the Professional “Headline” for now is “Guaranteed Google Page 1 for Your Local Business”

This is the simplest html code for a backlink, also called an anchor text based link.

<a href=”http://thesiteorpageyouwantabacklinkfor.com/maybesomespecialpage/”>The keyword You Want To Rank For</a>

To backlink to your main page use:

<a href=”http://yoursite.com”>keyword phrase</a>

Note:

If you are going to link back to your main page always use the exact same spelling of your site. These are all different.

http://yoursite.com

http://yoursite.com/

http://www.yoursite.com

Capital letters don’t matter in the primary domain so these are all the same:

http://YourSite.com

http://yoursite.com

http://YOURSITE.com

So you would put this code in a resource box for an article you sumbit to an ezine article directory or perhaps a guest post on another blog.

If you comment on a wordpress blog always fill out the website address and if it looks OK for the name field enter your keyword.

Example:

Basic Code:

Learn how to <a href=”http://bottomlinelocal.com/recommends/get-your-business-on-google-local/”>get your business on google</a> with this step by step guide, <a href=”http://bottomlinelocal.com/recommends/get-your-business-on-google-local/” >Google Places Revealed</a>.

What it looks like on a web page:

Learn how to get your business on google with this step by step guide, Google Places Revealed.

There are many things you can add to that link code such as open in new window, text formatting, nofollow, but the most important is above.

Why Make A Backlink?

If you want people to find your site in the search engines you’ll need to tell the web crawlers your site exists. In general more backlinks mean better page rank and more traffic to you page or site.

Need to find good sites for backlinks? Try this:

Adam Roy’s The Ultimate Backlinks Report

He shows you how to search Google to find high PR sites to leave your best backlinked comments and boost your rankings.

Leave a comment if you have any questions bout this.

Monthly Archives: January 2011

Professional Headline Generator

How To Make A Backlink