Press Release – Directory of Ann Arbor, MI Launches

About Lana Hawkins
Helping business owners build and maintain their small business websites.

Local Business Owner Challenges Brick And Mortar Companies: I Can Improve Your Advertising ROI!

Ann Arbor, MI (April 18, 2009) – Lana Hawkins, a local business owner, is making a challenge to community businesses across Ann Arbor. She believes she can show them how to get more for their advertising dollar – even in today’s economy.

Online local search has been proven to be the first thing people do when they are looking for local businesses. In fact, according to DMNews “35% of ALL searches [on the internet] are local”.

Because more and more people are performing searches online before they ever leave their homes, Lana Hawkins is helping local businesses get their name in front of those internet surfers.

Lana Hawkins recently launched a website, (aka, and has started attracting many local brick and mortar businesses who want to improve their chances of getting found on the internet quickly.

“Brick and mortar businesses know that marketing and advertising are important to continue even during the toughest times but they do look for ways to save. And that’s exactly what we’re giving them.” says Lana Hawkins.

Using her directory,, local businesses will get instant advertising in the online directory with just a few clicks. It’s easy and simple. There are no long forms or creative advertising needed.

It’s perfect for any size businesses looking to save a few dollars on advertising and improve their overall customer reach.

Offline stores now have the opportunity to purchase premium listings that will get more eyes on their ad. And as the owner says, “The more eyes you get on your business at the time your prospect is interested, the better opportunity you have to get more customers.”

All the local companies who participate will be one step ahead of their local competition. Since more and more people are searching online for local businesses it makes it obvious that more owners will start leveraging local search to their advantage. provides space for a detailed description that makes it effortless for anyone who visits your listing to know exactly what you provide. It is a perfect opportunity for your company to make that internet surfer an offer they can’t refuse.

These listings for local businesses will be served up for all the local communities and optimized just for Ann Arbor. The added value a directory such as this brings to local businesses is tremendous and helps get your company in front of your ideal client faster.

For more information you can visit (or, contact Lana Hawkins at 734 478-2936, or email to

Or get your free listing in the directory by going to
We’ll approve your legit Ann Arbor business listing in about 24 hours.

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